A new brand experience with years of trust
True Story by Collagen Plus is a cosmetics and supplements brand that wanted to refresh without losing the trust built over years. We built an advanced Shopify platform with a personalization quiz, loyalty club and a content magazine.
From a legacy brand to a new identity — without losing the reputation built over years.
About the project
True Story by Collagen Plus is a cosmetics and supplements brand offering high-quality products for body care and nourishment. We built them an advanced e-commerce platform on Shopify combining a smart shopping experience with clean, modern design.
The site delivers a complete solution — from personalized product matching to easy, secure purchasing.
Background
In an evolving digital world, the brand needed to refresh and adapt to market demands. The transition from a known legacy brand to a new identity presented a significant challenge — how to preserve the reputation and trust built over years while creating a modern, clean and precise brand experience.
Commerce platform
- —Advanced Shopify storefront
- —Clean, premium design for the new identity
- —Smart product-matching quiz
- —Loyalty program with unique perks
- —Professional content magazine in beauty & wellness
- —Fast, simple checkout
Social media
- —Ongoing management of three platforms in parallel
- —Creating professional, engaging content
- —Campaign and promotion management
- —Daily interaction with the customer audience
- —Consistent messaging across all channels
Visual content
- —Professional product photography
- —Brand and lifestyle photography
- —Editing and adaptation for each platform
- —Creating supporting graphic elements
- —Unified visual language
The result — strong, consistent digital presence across all touchpoints. The combination of an advanced commerce platform, quality content and high-grade visual materials allows the brand to present itself in the most professional way.